SEO in 2018: Still Confused about the Basics of SEO, Learn from Google itself !

Angel Tj
3 min readDec 7, 2017

Recently we were strolling on internet and found very interesting videos describing SEO in very simple manner. The best part is, all the videos are provided by Google Webmaster Team itself so there is no problem of fake content / malpractices. And we are still wondering as we didn’t see such amazing and simple video for learning SEO in the most simple way.

Maile Ohye from Google advises your startup as if she had only 10 minutes as your SEO consultant.

SEO for startups in under 10 minutes

https://youtu.be/El3IZFGERbM

Now let’s learn how we can make an excellent Strategy for getting a Good Ranking on Google with the help of Google Webmaster Tools. Even though, Team Sarvotarzan can guide you people but its always best if we can hear from the Google Experts themselves !

Maile Ohye describes how to create a holistic SEO strategy inclusive of all your company’s online channels (website, blog, social media channels). She uses the mock company, Webmaster Central, and pretends to be the SEO manager of the Webmaster Central Blog.

Creating an SEO strategy ( with Webmaster Tools )

https://youtu.be/J_FgXr7mrkg

So we hope, by now, you have learned the most important basics of SEO and we assure you that if you have mastered these tactics, you have learnt at least 40% of the SEO for sure and your rank will go up for most of the keywords. But there are always some pitfalls in every knowledge and winners are those who escape these and triumph the chore!

Maile Ohye from Google covers the five most common errors she finds in SEO, and then concludes with six quick tips to make sure you’re on the right track.

5 common mistakes in SEO (and 6 good ideas! )

https://youtu.be/6AmRg3p79pM

We always tell our customers to hire a SEO Expert in case you are not able to do it by yourself due to lack of time. Usually we guide startups to perform their own SEO as it will save their budget and will also make them more smarter as well as business savvy. But for bigger clients, hiring a SEO Expert is always reasonable as it pays them in the long run and obviously Bigger Corporate Houses can have a major edge over their competitors.

But what do you know about hiring a legitimate SEO Expert? This is really a tough question and there is no hard and fast rule for answering this. But as people have already said, where there is a will there is a way. Once you will enter into the world of SEO, you will understand the differences between Genuine & fake, but obviously after meeting some Fake SEO Sellers first. 🙁 But thank god, Google’s Team is here to save you. Watch this video and learn how to Hire a Genuine SEO Expert like Sarvotarzan 🙂

Google’s Maile Ohye shares her advice for hiring an SEO (Search Engine Optimizer) to improve the searcher experience on your website.

How to hire an SEO Expert

https://youtu.be/piSvFxV_M04

In the end, we can only tell you to learn the SEO Practices if you are into Digital Marketing / running low in budgets as it will always pay you in the long run else if you are a corporate entity, Hire the Best SEO Expert like Sarvotarzan.

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Angel Tj

I am a 64-bit Brand Management & Digital Marketing Enthusiast with 8-bit Knowledge of Cyber Security.